Q: What is the Amazon Seller Assistant canvas and how does it work? A: The canvas is a dynamic AI-driven workspace inside Seller Central that builds personalized visual dashboards, forecasts, and recommended actions when you ask Seller Assistant a question. Built on Seller Assistant’s agentic architecture and powered by Amazon Bedrock (leveraging Amazon Nova and Anthropic Claude), this guide shows how to use Amazon Seller Assistant canvas to move from data to decisions that grow sales. Q: How do I get started with the canvas in Seller Central? A: Start with a clear goal (for example raise conversion, cut ad waste, avoid stockouts, or plan a launch) and write it as a specific question. Then open Seller Assistant, type your question or choose a suggested prompt, add context like “Focus on my top 10 SKUs in Home,” and review the personalized workspace — this is the first step in learning how to use Amazon Seller Assistant canvas effectively. Q: What types of questions produce the most useful canvas results? A: Goal-oriented, specific prompts such as “Can you analyze my sales performance this month?” or “How are my products performing?” generate comprehensive dashboards combining sales, traffic, conversion, returns, and Buy Box trends. Follow up with context, narrow by product/channel/date range, and ask conversationally to create new visualizations or run “what if” tests. Q: How can the canvas help with inventory and restock decisions? A: The canvas acts as a decision simulator that compares options per SKU—restock now, delay to gauge demand, or discount excess inventory—and shows projected impacts on revenue, cash flow, stockout risk, and storage fees. You can run “what if” scenarios like a 10% demand drop or a five-day lead-time slip and then work with Seller Assistant to create restock orders or pricing updates where available. Q: How does the canvas improve marketing and ad performance? A: The canvas analyzes campaign spend, impressions, clicks, conversions, and product-level sales lift, then proposes multiple forward-looking strategies with clear rationale and projected outcomes. You can set constraints (for example “Reduce spend 15% but keep revenue flat”), watch the plan update, and accept or edit suggested actions such as pausing low-ROAS keywords or shifting budget to high-converting terms. Q: Can the canvas help plan and forecast a new product launch? A: Yes, the canvas brings together historical sales trends, customer insights, category demand signals, and competitive intensity to create prioritized launch options and explain tradeoffs in investment, risk, and time to profitability. It can forecast units and budget across low, base, and high demand cases, suggest launch tasks like listing and A+ content creation, and let you simulate starting with less inventory to adjust the plan. Q: Where is the canvas available and will it cost me anything? A: The canvas experience is available today at no additional cost for sellers selling in the U.S. and U.K. Amazon is expanding the experience based on seller feedback and plans to roll it out to additional countries and languages later this year. Q: What troubleshooting tips and daily routines help me get the most from the canvas? A: If results look off, check date ranges, filters, SKU mapping, and refresh the canvas or re-ask with more context, and if you are short on time ask for a one-paragraph summary first. Save favorite prompts and canvases for reuse, build simple routines like a morning sales pulse and a weekly ad-waste pass, and practice how to use Amazon Seller Assistant canvas with focused goals and steady habits to replace guesswork with proof and speed.